Nestled along the banks of the Rogue River, TuTu’Tun Lodge is a retreat where raw natural beauty meets timeless luxury. Over two exclusive weekends, the lodge became the backdrop for immersive experiences that seamlessly blended hospitality with the magic of the holiday season. Through strategic branding, elevated visuals, and digital storytelling, the initiative successfully captured booking leads and attracted luxury travel consultants.
From crafting a cohesive itinerary to producing promotional videos, animations, and digital content, every detail was meticulously aligned with the lodge’s aesthetic and seasonal charm. Bespoke assets, including an animated stripe holiday video and curated imagery paired with engaging copy, highlighted each thoughtfully planned activity—from morning rituals to festive gatherings. This seamless integration of visuals and messaging was designed to deepen guests’ connection to the environment and elevate their stay at TuTu’Tun Lodge.
click to play promo
click to play video
TU TU’ TUNES
For the holiday season, Tututun Lodge welcomed pianist David Seering as its guest in residence, creating an enchanting atmosphere with live music throughout the evenings. Seering’s performances, paired with carefully curated wines, brought a sense of warmth and elegance to the lodge. The concept celebrated artistry and tradition, offering guests a memorable experience steeped in holiday charm.
STARLIT S’MORES
Designed to evoke nostalgia while celebrating the lodge’s natural surroundings, the experience blended warmth, simplicity, and the magic of an open sky. The name "Starlit S’mores" captured the essence of the evening, offering a cozy yet refined take on this classic treat for the kids and adults.
MORNING DIP & SIP
This experience invites guests to begin their day with a refreshing plunge into the cool waters of the Rogue River, followed by a warm, comforting beverage. The copy and concept reflected the lodge’s tranquil yet invigorating aesthetic, seamlessly intertwining wellness with nature’s rhythm.
TU TU’ TREE LIGHTING
As the first flickers of light illuminated the night, guests gathered, glasses raised, to welcome the season together. More than a celebration, this experience created a moment—one that families could claim as their own, returning year after year to watch the tree glow against the winter sky. The name captured the feeling of warmth and wonder, where the hush of anticipation met the clink of a toast, and a simple tradition became something unforgettable.
WHO FEAST
For the first time in its 54-year history, TuTu’Tun Lodge welcomed children to experience the magic of the holiday season. The Who Feast was designed as an immersive dining experience, complete with a whimsical menu and playful décor inspired by the world of Whoville.
