A SPRING CAMPAIGN
ROLE
Creative Director
Curated a Spring-themed issue of the Exclusively Beacham email campaign, featuring a curated selection of luxury real estate offerings and insights on trending design elements. The issue highlighted Beacham's international marketing awards and provided subscribers with timely updates on Atlanta Beltline developments.
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Showcase luxury real estate offerings to attract potential buyers
Highlight Beacham's international marketing awards to reinforce the firm's expertise and success
Provide insights on trending design elements to engage subscribers interested in architecture and interior design
Update subscribers on Atlanta Beltline developments and new commuting options to demonstrate local market knowledge
Promote the Q2 charity, Special Olympics Georgia, to encourage donations and showcase community involvement
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Targeted email campaign sent to a database of 50,000 subscribers
Engaging content featuring luxury real estate spotlights, design trends, and local developments
Personalized agent content to foster connections with potential clients
Touch point marketing materials to nurture leads and drive traffic to the website
Social media assets derived from the email campaign to expand reach and engagement
Performance metrics and analytics to measure the success of the campaign and inform future strategies
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