1. Keep the target audience updated on industry market trends + news.

2. Offer a visually appealing experience with high-quality photography, infographics, and a balanced and playful design.

3. Provide valuable insights from a trusted source – "Broker Talk"

4. Equip agents with marketing materials: The newsletter provides agents with customizable content and high-quality visuals they can use for listing presentations and client communication.

5. Demonstrate the company's commitment to marketing excellence: This showcases the company's dedication to providing effective marketing support to its agents.

6. Showcase the company's unique marketing approach: The newsletter's design and content highlight the company's creative and informative style of marketing.

7. Generate positive feedback and build trust with the audience: This fosters a positive brand image and strengthens relationships with potential and existing clients.

Led the creative development and design of the award-winning quarterly company newsletter, distributed to thousands of homes through direct mail.

Leveraging data-driven insights, I crafted informative market summaries and integrated targeted area statistics.

This highly anticipated publication not only generated leads for agents through past client engagement, but also triggered numerous inquiries from new prospects upon receiving the newsletter.

PRINT: Hard copies distributed to affiliated offices globally, reaching a wider audience and showcasing the company's professional image.

DIGITAL: A professionally designed and informative email newsletter delivered to over 50,000 subscribers via MailChimp.

AGENT MATERIALS: Selection of customizable infographic templates featuring various market data options, enabling agents to tailor the visual representation to their local market and client needs.